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Create and send messages part 2: Choose your delivery methods

This article covers customizing and enabling each delivery channel in Messages XR Enterprise, including email formatting tools and attachments, SMS character limits, voice recording methods, social media posting, and RSS feeds.

💡Quick answers

  • What is the recommended length for a voice message in MXRE? Voice messages must be at least 20 seconds to yield best results on answering machines and voicemail systems; keep them under 60 seconds to avoid recipients hanging up early.
  • Are public URL shorteners like Bitly allowed in SMS messages? No, shortened URLs from third-party services are blocked by carriers; use the platform's built-in link shortener instead.
  • Is the SMS character limit different for standard accounts versus SMS-Plus accounts? Yes, standard SMS has a 140-character limit and SMS-Plus supports up to 280 characters per message.
  • Can voice messages be recorded by phone, by microphone, or uploaded as a file? Yes, all three options are available: call in to record, record directly in the browser, or upload a pre-recorded audio file.
  • Are all file types supported as Facebook post attachments or only specific formats? Only specific file types are supported; images and PDFs are generally accepted, but video and certain formats may not be allowed.
  • Why are social media icons not appearing as delivery options? Social media delivery only appears if a social media account has been connected and activated in the Organizational config tab.

Before you start

This article is Part 2 of our Create and send messages series. Looking for another stage? Check out the full set:


Send message to email

To send your message to email, click the Email icon where you can then customize your message for email.

send message as email.png

  • Expand editor: Click << More to expand down the editing toolbar for the email text.

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  • Full screen: Click the four arrows to expand your editing window into full screen.

expand to full width.png

  • Add text: Update the text using the formatting options in the editing toolbar.

editing toolbar in email screen.png

  • Sync with content: Clicking this reverts the text to the original default content template. Note: This will erase any manual edits made in the email tab. Click the Undo arrow to restore your changes if clicked by accident.

Adding images and accessibility

Add images: Click the Image icon to add any images.

insert image.png

  • Lead the cursor to the place where you'd like to add an image.
  • Upload an image directly.
  • Add name, alt-text, adjust width, height, or Discard if you change your mind.

    Important Note

    Alternative text (alt-text) is required to meet accessibility compliance standards. Learn more in the article, "Best Practice: Writing alt-text for images." Image cannot be uploaded without alt-text. Once alt-text is added, the Insert button appears.

  • Resize your image manually.
  • Preview (the eyeball) to see how the message will display to recipients.

Full editing toolbar reference

Other options: Click << More to see the full editing toolbar expanded out.

click more to see more options.png

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Expand the toolbar to access these tools (from top left to bottom right):

  • Undo and redo arrows
  • Spellcheck and Merge tags ({})
  • Insert email template or horizontal line
  • Insert Image
  • Insert/edit a link or Source code (<>)
  • Expand to full width of screen
  • Preview as your recipients will see your email (eyeball)
  • Less >>: Condense and hide your editing toolbar
  • Smore:
    • Select a Smore newsletter that has been created in Smore to be inserted.
    • Create a new Smore newsletter template to use for your email message.
    • View the Newsletter preview to decide which is best.
    • Click Use when you're ready to finalize your choice.
  • Font styling: Bold / Italic / Underline, Font family, Size, Text color, and Background color
  • Align left, center, right
  • Insert bullets or numbered list

toggle off to disable email channel.png

  • Enabled: Change your mind? Toggle off Enabled so that this message will no longer be sent via the Email channel.
  • Sync with Content: Want to revert back to the Content in the first window? This will wipe out your changes. Did you click this by accident? No worries! Click the Undo arrow to show your changes again!

Attach file to email

Click the Attach file button so that you can attach files to an email message.

To learn about the types of files you can attach, check out the article, "Allowed file attachment formats in Messages XR Enterprise."


Send message to mobile app

For districts and schools with the Finalsite Mobile App, add content that can be sent via mobile app notification to your mobile app users. Click the Mobile app icon to customize your send.

send to mobile app.png

  • Update the text.
  • Add any images.
  • Recipients only: Check this box if you want the notification to appear only to known recipients (logged-in users) and not to the general public of your mobile app.

Send SMS / Text message

🚨 Carrier Link Enforcement

Carriers now automatically filter and block text messages containing public Bitly links. Always use the full destination URL or a branded organization link to ensure your community receives the message.

Clicking the Text message icon will allow you to customize your content to be sent as a Text message.

text message limit screen.png

  • Enter text: Shorten or adjust the length of your message to fit into the displayed character limit.

    Important Note

    With Finalsite, outreach and emergency SMS communications for schools is always free and never monetized.

    • Standard SMS limit: 140 characters
    • SMS-Plus limit: 280 characters

      Upgrade to SMS-Plus

      Want to upgrade to a higher text character limit? Contact your Client Success Manager or email clientsuccess@finalsite.com to learn more!

  • Insert link: Use this tool to add an original link that will be safely shortened for the message.
  • Enabled: Change your mind? Toggle off enabled so that this message will no longer be sent via SMS/Text message.

Send voice message

Click the Voice icon to send a message out to your community.

voice methods to use.png

Best practice for voice message lengths

Voice messages must be at least 20 seconds to yield best results on answering machines and voicemail systems. Keep under 60 seconds to ensure recipients don't lose interest or hang up early.

Here you can update the text and select how you would like to make the Voice recording with the following options:

Recording method Steps to complete
Text to speech The entered text will be read by a system voice that you can preview.
  • Select the play button to preview, or Send a test call to a sample number to test it out.
  • Adjust text in the box to change what is read.
Call me to record You will receive a call where you can record your outgoing voice message.
  • Enter the phone number you would like the system to reach you at. Add extensions using (# - then space - then the letter "x"), e.g. 555-555-1212 x23.
  • A voice will guide you through the process to record your message.
  • Press # to finish recording and press 1 to save the message.
  • A play button and amount of time will automatically display on the screen once your message has been recorded successfully.
  • Play to listen/confirm.
  • Click the Delete button to record your message again.
  • Send a test call to a sample number to test the recording.
Call in to record Follow the visual instructions that populate onto the screen once you select this option.
  • Enter the code provided to you.
  • Record your message.
  • Press # to finish recording and press 1 to save your message.
Upload audio file Provide a pre-recorded audio file to be used for the outgoing message.
  • Supported file types: aiff or wave format.
  • Once the file is uploaded successfully, a play button and amount of time will automatically display on the screen.
  • Click the Delete button to upload a new audio file.
Use microphone Record your message in real-time using your computer's microphone.
  • Click the red record button.
  • Speak your message into the microphone or computer.
  • Click the button again to save your message.
  • Message will show "Saving" while processing the recording.
  • Enabled: Change your mind? Toggle off enabled so that this message will no longer be sent via Voice message.

Send to Facebook and X (Twitter)

Social media posts extend your reach to the broader community. These accounts must be configured in Settings > Social Media before they appear as options.

Important Note

Messages can only be sent to social media accounts that have already been connected in Settings > Social Media. Check out the article, "Add social media accounts to MXRE" to get help adding and configuring your settings.

Send to Facebook

Click the Facebook icon to select this channel.

send to facebook with attach files.png

  • Edit the content in the text box to be less than 160 characters.
  • Attach files: The Attach files button allows you to upload a maximum of one (1) file.
    • Allowed file types are: jpeg, png, gif, or a video type.
    • PDF files are not supported.
  • Enabled: Change your mind? Toggle off enabled so that this message will no longer be sent to your Facebook account(s).

Send to X / Twitter

Here you can send a message directly out to your connected X (formerly Twitter) accounts.

send message to twitter:x.png

  • Edit the content in the text box to be less than 140 characters.
  • Attach files: Click the Attach files button to add files with your message.
    • The Attach files button allows you to upload a maximum of four (4) files.
    • PDF files are not supported.
    • The file size limit is 20MB.
  • Enabled: Change your mind? Toggle off enabled so that this message will no longer be sent to your X/Twitter account(s).

⚠️ Mandatory Reauthentication

Facebook and X require reauthentication every two months. If you do not see these icons, ensure your accounts have been re-synced in your Social Media settings.


Send to Feeds

For districts and schools that send messages to a third party website, the content will be added here for RSS feeds so that, upon sending the message, this content will be sent to the third party website.

send message to feed.png

Important Note

Messages can only be sent to Feed accounts that have already been connected in Settings > Social Media. Check out the article, "Add social media accounts to MXRE" to get help adding and configuring your settings.


Up next

Continue to Part 3: Delivery options and sending.

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